Using blogging, social media, and digital communication to motivate, inspire, and foster a culture of health and wellness where everyone belongs.

Schedule 2011

More details coming soon! The schedule is subject to change.

Click here to see what we covered last year!

Thursday May 19, 2011

6:00 PM	Early Registration Opens Harborside Registration Desk
6 – 9:00 PM	Welcome Mixer and Name Tag Decorating Co-Sponsored by Fitness Trampoline in Essex

Friday May 20, 2011

	Kent	Laurel D
7AM	5k FUN Run Sponsored By New Balance Meet in Kent
7:15- 8:15AM	Stop by the Cherry Marketing Institute’s Recovery Table
8:30- 9:20AM	Attune Foods’ sponsored breakfast and Q&A panel in Kent
9:30- 10:20AM	The Science of Fitness and Nutrition Trends with New Balance Fitness Ambassador Holly Perkins	Kettlebell Talk
10:30- 11:20AM	ZUMBA Fitness Class	Open Room For Blogger Meet Ups
	Sugared Bakery Cupcake Break!
11:30- 11:55AM	Fitness Challenges with Cathe Friedrick Sponsored by Eggland’s Best	Open Room For Blogger Meet Ups
12- 12:50	Trampoline Class and Demoonstration with Abbie Appel Sponsored By JumpSport® Fitness Trampoline!	Resistance Training 101 with MizFit brought to you by UGI FIT
1- 2PM	Lunch in Harborside Ballroom Salon A & B
2PM	Expo Area Opens in Harborside Ballroom Salon C
2:30- 3:45PM	Panel: The Laughing Cow Community Leader Model: Exploring The Relationship Between Blogger and Brand in Harborside Ballroom Salon A & B
4 5:30PM	Keynote Panel: Blogging From Hobby to Career? with Andrea Metcalf, Karla Walsh, Kelly A. Olexa, and Liz Neporent Moderated by Carla Birnberg in Harborside Ballroom Salon A & B
6-9PM	Sears Social in Harborside Ballroom Salon D

Saturday May 21, 2011

Expo Area open from 8-5PM

	Lab Room – Harborside Ballroom Salon A	Discussion Room – Harborside Ballroom Salon B	Newbie Room – Kent C
7- 8 AM	Breakfast with Hard Boiled Eggs Courtesy of Eggland’s Best in Harborside Ballroom Salon C
8- 9:15AM	Branding Basics: How to Become a Social Media Superstar	From Hobbyist to Professional: Take Blogging to the Next Level	Blogging 101: Breaking into Health and Fitness Blogging
9:20- 10:30AM	Move to Self Hosting: Everything you need to know to make the switch	Building an Online Community: Balancing, Monetizing and Inspiring!	Social Media 101: It’s a jungle out there!
10:30-10:45 AM	Break: Break: Healthy Snacks provided by Disney’s Magic of Healthy Living and Crunch Pak in Harborside Ballroom Salon C in Harborside Ballroom Salon C
10:45- 12:00PM	Better Blog Photography: Practical Tips from how to use your camera to editing	Ditch The Diet: Eat Intuitively	Vlogging 101: Break into Video Blogging
12- 1:00PM	Lunch featuring products from WPRawl and Tasteful Selections in Harborside Ballroom Salon C
1- 2:15PM	SEO for Fitness Bloggers: Increasing Visits and Monetizing Search Traffic	Finding the Humor in it: Growing your blog one laugh at a time.	Design 101: Simple tips to Build a Better Blog
2:20- 3:35PM	Know Your Stats: Mining your website analytics to improve your blog.	Blogger Responsibility: Where Do We Draw the Line?	Newbie lab – Informal Q&A
3:40- 5PM	Keynote Presentation: Dr. Fitness and the Fat Guy in Harborside Ballroom Salon C