Whether you’re a blogging veteran with an established name or a new blogger trying to establish an identity, thinking strategically about your personal brand is key to being able to extend your reach.
You might be able to easily identify key facts about your favorite brand, but can you identify your own? Do you know what people say about you, or even what you want them to say? From your digital footprint to how people introduce you at networking events, you have a personal brand whether you know it or not.
Digital marketing strategist and blogger Emily Ho will help you not only understand your own brand positioning, but give you ideas on how to improve it and use it to your advantage. After this interactive workshop, you’ll leave with a clearer understanding of what you want your brand to say and what changes to make to amplify your message.