Writing is like a fingerprint. No two bloggers have the exact same life story, online community, or writing style.
Your blog’s design should reflect your unique viewpoint, but how do you create a visual representation of that?
Join graphic designer Steph Calvert of Hearts and Laserbeams for a discussion on what branding is and isn’t. We’ll look at successful branding and why it works. Gain an understanding of why you should go beyond ready-made graphic options for your blog or business cards, and leave armed with a worksheet that will shed some light on your personal voice and who’s listening to it. After the conference, pass this worksheet on to your graphic designer – it’ll give them solid insight and art direction for your new branding!
This session is a great for first-time branding projects or bloggers needing a fresh take on their site’s visuals.