If a picture is worth a thousand words, then a video is worth a million! You don’t want to skip over this discussion led by master video journalist, Andre Smith. Dre is sharing some of his professional tips and tricks to produce the most effective video using just your smartphone.
Check out this Summary PDF of the session.
That’s it for today. I learned a lot. Usually, we just try to work with the phone. I didn’t realize a few small purchases can really enhance the quality of smartphone video. Great tips. Thanks, Dre!
*Clap clap clap clap*
Giveaway Time! See what you missed by not being here? First up, spring mount. Next, wireless remote for starting/stopping video.
Question – How do you deal with licensing and audio? Answer – Use an audio library (YouTube, AudioJungle).
Question – Better to edit using a desktop? Answer – Yes. Easier to work with than on smartphone.
Question – Can you edit in stills using b-roll or does it have to be video. Answer – I have found iMovie will not allow adding stills without making a video of them. Make a project of your stills, then integrate with the main project. You can also use iPhoto which integrates well with iMovie.
Wrap up – Make the time to plan your video. It’s worth it. Pay attention to the times you post. Early morning does well on mobile. Night posts do well on tablets.
Tip #5 – Content is King. You can have great quality. If the content is “doo doo” (Dre’s expression)… Make sure you have something to offer your audience. Content rules over everything. Ad hoc video of something interesting will go viral regardless of quality. You can say something in the dark. If it’s worthwhile, it doesn’t matter.
Wireless mics are expensive and convenient.
Minimize ambient noise in the room. Kids playing in the background. Minimize movement while using a wired mic. Recommend a boom mic if you can afford it.
Demonstrating a wired mic. Put the wire under your shirt. Mount the mic at chest level.
Tip #4 – Rock the mic! Quality sound is important. How many times do you hear Charlie Brown’s freakin’ teacher on video? Onboard microphone sucks. You can use a headset with a mic built in. That mic is not bad. Problem is you look like a fool. If you use it, prop the mic out.
If you want to make the investment, get a second light. Investment might be $80 with stands. You need stands. Lights won’t float. Main point is you don’t have to spend hundreds of dollars to get quality video from your smartphone.
Andre demonstrating an LED light that can be had for cheap ($25) on Amazon. Mount the light on a tripod. Put it above you, 45 degrees off center.
Question – How do I get rid of the shadow behind me? Answer – side light yourself. Never backlight. Do not put light directly in front of you.
Light Light Light – Natural light is best. Don’t shoot into direct sunlight. You end up squinting, making funny faces. Also get nasty shadows.
Question – Is there a way to control the still picture when you post a video?. Answer – Do a screen grab of your video in full HD mode and upload that to YouTube. Wait 5 minutes. Then share on social media.
Tripodless Technique – Elbows in. You don’t want to “eat” your phone when someone bumps into you. Deep breath and hold if you can to keep the camera steady.
Side discussion about Gorilla-pods. Nice because they can be mounted anywhere. Andre talking about doing video in the gym – picture him benching with a camera mounted on the bar HA!
iMovie Question – Is learning it simple? Answer: Hard to say “yes, it’s easy. However, digital-aged people should be able to pick it up with no problems.”
Tip #3 – Pay attention to your backgrounds. They can make or break your video. Make sure your camera does not focus on the background. Plain walls are not great. If you’re talking to your readers, position yourself in the center. Give yourself some headroom. Don’t chop your head off. Kootek provides a wireless/bluetooth switch that allows you to start/stop your video remotely.
Tip #2 – Hold steady. Use a tripod for your main discussion clip. You’re after high quality video. Shaky video can be really annoying. On Amazon, there are many smartphone clips that will attach to your tripod.
Andre’s Fab 5 Tips
1) Use B-roll to enhance your production. B-Roll is supplemental video that enhances your clip. More than just you talking to the camera.
iPhone recommmendation – download the iMovie app
All about engaging your readers. People spend more time on your site when you have video. An additional 2 minutes on average.
Youtube – 1 Billion unique users each month.
Dre introducing himself. He teaches people to use Smartphone Video for reporting. Blogs at http://www.missionmeltdown.com.
Packed House. Greetings from Dre.
Dre asked how many people have iPhones. Just about everyone. I think there was 1 or 2 that use Android.
Welcome! We’re just getting off of a break. People are trickling in. We should get started in a few minutes.
Hi Everyone! I’m here at FitBloggin’ 2014 in Savannah, GA. Lots of energy here. Live Bloggin’ will start around 10:45am EDT. Group discussion starts at 11am. Some good information coming our way.